Hisense EURO 2024 Beyond Glory key visual with Manuel Neuer and Iker Casillas

2024

Hisense x Euro24

Client

Hisense

Role

Motion Designer

Context

Retail activation for Hisense as official EURO 2024 partner: the VAR Screen Quiz, an in-store game where visitors scan a QR code and make the call on real EURO incidents. I built a simple motion system that served as the basis for the whole game, working quickly and precisely with high-res footage

Deliverables

Motion system for the VAR Screen Quiz: teaser video (EN/DE), bilingual comms loop, intro idle loop with QR (EN/DE), game intro, VAR Screen countdown, 12 incident question videos (Q01–Q12, EN/DE), answer reactions (Brilliant! / Not quite – Knapp vorbei!) and end screens (Congratulations, Not bad, Game over – EN/DE)

Players at the Hisense VAR booth
Hisense VAR Screen Quiz booth
Visitors playing the Hisense VAR Screen Quiz in store
Play the VAR Screen Quiz screen with QR code
Fans playing the VAR Screen Quiz
Kids at the Hisense VAR Screen Quiz booth
Hisense VAR Screen Quiz side panel
Visitors playing the Hisense VAR Screen Quiz in store
Kids at the Hisense VAR Screen Quiz booth
Players at the Hisense VAR booth
Play the VAR Screen Quiz screen with QR code
Hisense VAR Screen Quiz side panel
Hisense VAR Screen Quiz booth
Fans playing the VAR Screen Quiz
Kids at the Hisense VAR Screen Quiz booth
Play the VAR Screen Quiz screen with QR code
Hisense VAR Screen Quiz booth
Visitors playing the Hisense VAR Screen Quiz in store
Players at the Hisense VAR booth
Hisense VAR Screen Quiz side panel
Fans playing the VAR Screen Quiz